Emmy wins and recent premieres helped Apple TV break records

Deadline Apple TV recently recorded its biggest week ever for viewers, with its 29 Emmy wins and recent releases such as Ted Lasso and Mayday. Here are the details.

Apple TV sees record viewers following Emmys

A few weeks ago, Apple TV broke its own record with a total of 29 Emmy wins, 14 of which were impressive. Widow’s Bay.

At the same time, Apple TV subscribers also get a return The horse is slowAlong with recent releases including Ryan Reynolds and Kenneth Branagh leading the way May and the much-anticipated fourth season Ted Lasso.

according to DeadlineThis perfect storm helped Apple TV record its “highest weekly viewership ever for the week of September 14th, up +67% over last year.”

from Deadline:

Launching live on September 4, Mayday became Apple TV’s biggest movie launch on the platform to date in its first 18 days, the company said. In the US, Mayday opened at No. 1 on Luminate’s September 4-10 weekly ratings with 8.7M views. It remained strong in week 2, placing at No.2.

The website also notes that, according to Apple TV, Widow’s Bay saw a 280% week-over-week increase in viewers the week after the Emmys, where it won 14 awards, including Outstanding Comedy Series.

Apple TV noted that the increase was particularly notable in “the United States, the United Kingdom, Canada, Australia, Brazil, Mexico, Germany, India, Poland, and Spain,” it said. Deadline.

The company added Many people saw a similar impact after winning six Emmys, including Outstanding Lead Actress in a Drama Series for Rhea Seehorn. The series “experienced a 200% week-over-week increase after the event,” according to Apple.

Finally, Deadline Note that while recent Emmys and premieres certainly helped boost profits, Apple’s recent iCloud+ expansion may have played a role.

Earlier this month, Apple began including Apple TV with iCloud+ at no additional cost in more than 100 countries, a launch that also brought the streaming service to 59 new markets for the first time, extending its total reach to 170 countries.

to read DeadlineThe full report, which includes data from Nielsen and Luminate, Follow this link.

Apple TV is Available for $14.99 per month or as part of Apple One package. It has hit TV and movies like Ted Lasso, separation, Studio, Morning show, ShrinkageAnd Shiloh.

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